No business or brand is immune to the effects of Covid-19. We’ve seen some powerful responses from unlikely brands, and we’ve witnessed big businesses making mistakes. This is uncharted territory. Now is the time to take a leading role in shaping your brand’s response to this once-in-a-lifetime moment in your brand’s history.
We are a small, diverse group of multitalented individuals, and are lucky enough to have members of our team who have worked in some large agencies and for very big name clients. And, while it may be those big agencies who get their name up in lights most of the time and have a bit more weight to throw around, for us the consensus is clear: smaller is better.