No business or brand is immune to the effects of Covid-19. We’ve seen some powerful responses from unlikely brands, and we’ve witnessed big businesses making mistakes. This is uncharted territory. Now is the time to take a leading role in shaping your brand’s response to this once-in-a-lifetime moment in your brand’s history.
This past March our Creative Director Karl spoke at the Dubai Lynx Festival, which celebrates the MENA region’s incredible creative output.
Oh, the newsletter.
We all subscribe to newsletters for various reasons– a discount, a free drink, maybe we get entered into a competition. Perhaps we actually want to read what has been supposedly curated, or stay updated as to the different events and sales of a brand.